Our client, PPD Romania came with the brief to design and implement a sales promo activation for J&B brand in Carrefour network. MSPS created the concept “Start your party @ home with J&B
MSPS designed and implemented engagement events for the J&B consumers in big clubs all over Romania, in order to create awareness for the J&B brand, build relationship with consumers and push the sales.
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Mastercard Innovation Forum 2025
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