Product innovation is central to CPG. According to NielsenIQ, an average of 30,000 new CPG products hit the market each year in the US alone. Succeeding in such a crowded environment is no
MSPS S.A. (“We”, “Us”) are committed to protecting and respecting your privacy. This Privacy Notice (together with any other documents referred to herein) sets out the basis on which the personal data collected
As the shift to online grocery continues post-Covid (online is forecast to account for 11% of total grocery sales in 2022 and more than 20% by 2026), CPGs need to figure out how
It’s one of the CPG industry’s worst-kept secrets: Brands waste a staggering amount of money on ineffective trade promotions every year. An estimated $500 billion is spent on CPG trade promotions globally (some
MSPS stood out with its presence at this year's Shopper Marketing Awards 2019, winning a total of 13 awards. The awards were organized by Boussias Communications and the purpose of the event was
One more prize for MSPS, and their software partner Threenitas for Mastercard! MSPS along with their software partner for the specific project Threenitas, won the Gold award at the Mobile Excellence
Another distinction for MSPS! MSPS was honored with the title "Greek Business Champion" at the "Protagonists of the Greek Economy" awards, which were organized for the 5th consecutive year by Direction and was
For a 2nd year in a row, MSPS organized for OPAP, the special event "Partners of the Year 2018". The glamorous event took place on the 5th of March at the night club
In April, MSPS and FCB GNOMI organized the first KIC forum-workshop, in the center of Athens, discussing Business & Personal transformation / evolution. Invited speakers were Mr.Nikos Flingos, Sales and Distribution Director GR/CY/MT
Silver Award for MSPS & GSK at the Sales Excellence Awards 2019 - in the category Innovative Product / Service - for Category Management in specific pharmacies all over Greece!
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23/02/2023