What's up MSPS Greece : Experiential Marketing program for Coca-Cola light 2012!


Once again this year Coca-Cola light trusted MSPS's know-how for the development and implementation of an experiential marketing campaign! The experiential marketing program is designed, planned and will be implemented by MSPS with a series of activities from April to September 2012 all over Greece.

 

 This year Coca-Cola light supports the "Feel your Heart" Movement which creates awareness among women about heart diseases.

 “Feel your heart” movement is an initiative of the Greek Society of Lipidology, Atherosclerosis and Vascular Disease and aims to awake the Greek women about the most important risk factor of their health, the cardiovascular diseases, and inform them about the most appropriate prevention actions.